I build technology organisations that perform under pressure. Leading teams, scaling structures, and turning complexity into measurable business results.
20+ years of experience leading and scaling technology organisations. From startups to international digital agencies. P&L responsibility, board work, and proven execution through growth, transformation, and acquisition.
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2020 – Present
Director of Technology
Peytz – part of iOExecutive responsibility for a cross-border technology and delivery organisation operating across three countries.
Focus areas:
- Strategic leadership with full P and L responsibility
- Organisational design, professionalisation, and performance management
- Building leadership structures, ownership, and accountability
- Close collaboration with clients and executive leadership
Key outcomes: Played an active role in making Peytz sale-ready, leading to acquisition by iO Digital (Waterland PE) in 2022. Scaled from 85 FTE to part of a 2,500+ employee organisation post-merger. Strengthened margins through sourcing strategy and operational optimisation.
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2022 – Present
Board Member
Inlead ApSBoard responsibilities focused on governance, strategic oversight, and long-term value creation.
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2017 – 2020
Department Director
PeytzLeadership responsibility for a distributed development organisation across three countries.
- Full budget and people responsibility
- Implemented SCRUM and improved delivery predictability
- Reorganised teams to improve alignment and collaboration
- Introduced weekly forecasting and resource planning
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2016 – 2017
Senior Project Manager (Certified ScrumMaster®)
PeytzLed complex digital programmes for public and private clients.
- Ownership of large project portfolios (CMS, custom platforms, mobile apps)
- Stakeholder management in high-visibility environments
- Agile coaching across SCRUM and Kanban
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↓ Early career
Education
Master's degree
Cand.IT – Digital Innovation and Management
IT University of CopenhagenBachelor's degree
Health and Nutrition
University College ZealandClients and wins
Selected organisations I've worked with or delivered for:
AI and side projects
I've been an early adopter of AI-assisted development, rolling out tools like Cursor across development teams and working hands-on with agentic workflows.
I focus on where AI actually creates value – and where it doesn't. Architecture, systems thinking, and decision-making matter more than ever. Writing code is table stakes. Critical thinking is the differentiator.
Two small apps, built as proof of concept:
This and that
I'm an endurance athlete, a decisive leader, and driven by clear goals. When I'm not working with teams or organisations, I'm usually training for the next challenge.
Read about my 180-degree career change in Berlingske (paywalled): www.berlingske.dk →
Lightning round
- 🚴 13× Ironman finisher
- 🏃 100 km march finisher
- ⛰️ Mountain cycling addict
- ☕ Espresso before everything
- 👨👧👦 Raising two teenagers (harder than Ironman)
- 🏔️ Japanese Alps, Nagano – always worth returning to
- ⛺ Comfortable sleeping in a tent
- 🚲 Four bikes. Zero regret.
- 🎧 Part of the Danish hip hop scene before it was cool